The Wisconsin Tourism Federation has recently had to change its name due to an unfortunate acronym. WTF is an acronym widely used on teh interwebz meaning What the fuck? The tourism organization was reportedly unaware of the associations of its acronym until it became the butt of jokes on blogs and websites so it made the change after the meaning of the common text-message slang was brought to its attention. Although Google is yet to catch up on the name change, with search results still showing the old logo.
